In the ever-evolving world of marketing, coupons remain a powerful tool to engage customers and boost sales. However, managing coupon campaigns efficiently across multiple channels can be a daunting task.
Introducing the ultimate SaaS solution that empowers businesses to tap into the power of coupon marketing like never before.
With our unified coupon interface, you can now drive growth with coupons. From dynamic coupon generation to pinpoint ROI analysis, Pauket can help you with how you strategize, distribute, and track your coupon campaigns.
With Pauket, you can also offer relevant deals to consumers with a smooth redemption process, and let your customers feel valued every step of the way by sending timely notifications. You can also maintain a bird’s eye view of your coupon campaigns and adjust your campaigns in real-time.
Let’s now look at a few use cases on how Pauket as a UCI can help certain businesses.
Use case 1 : Salon – Cross promotions in coupon marketing
Imagine you’ve come for a haircut at Toni & Guy and you’re looking through the various styles that are available. You choose a style and get yourself a nice haircut. You go to the cashier and request for the bill and complete the transaction. Now, the cashier asks you to drop a google review. You’re extremely happy with the service but you go home and forget about it!
You notice how there is no incentive for the customer to perform this positive brand activity like leaving a google review or a follow?
This happens when their existing coupons or offers are not distributed properly. Customers would love to get a coupon for a discount on your next haircut or an offer on a meal in return for leaving a review. But, salons currently do not have an interface to implement this function. Pauket’s Agent Claim app can now help provide a solution.
Here’s how the Agent Claim App’s functionality can help your business
When the user completes a transactions and you want to reward the customer with an incentive, you can choose from the existing coupon campaigns you want to share with your customer
You request the customer to drop a google review and in return you can pick from each of the available campaigns as desired by the customer.
You can offer this coupon as an incentive to the customer who will be extremely happy to put up a positive google review and get instantly rewarded with the offer as the coupon can be sent to your customer’s phone.
You can now cross-promote coupons from other brands like Anjappar for a discount on your meals which can then be tracked for further marketing strategies.
Use case 2 : Restaurants in Bangalore – Targeted coupon promotions
You are planning to set up a restaurant and you want to introduce customers to your restaurant in a metro city like Bangalore. The restaurant industry is an extremely crowded space and you have planned to crack into this competitive market space with couponing. You have defined your offers and started giving it off to customers as a physical coupon. But, your impressions are limited as there aren’t many viewers for your coupon.
Assume you’ve created a QR code or a coupon code on a creative post and you are looking for a distribution channel to create awareness for your coupons. You try sharing the coupons on social media but still not get the required number of coupon redemptions. What if you could promote your coupons on partner apps? Pauket can help you do exactly that by increasing visibility with the ability to cross promote on partner apps like MyGate with our landing page solutions.
Here’s how Pauket landing pages can help you promote your coupons on partner apps
Pauket can help you solve your distribution needs by sharing the coupons to partner apps like MyGate where you can position your coupon to a specific set of user groups and customize your landing page experience for the group of customers.
When you choose MyGate as a distribution channel and list your coupons to My Pulse to targeted communities, you can then give more information about the coupon on the landing page with a call to action. Once the user clicks on the coupon, the coupon is sent to their WhatsApp. Reminders are also sent to help users with better awareness.
Bonus feature :
With our app, Pick Pauket, you can list your coupons on the app and you do not have to pay any commissions on each of the sale you get and also increase visibility to more customers who are searching for other deals and the best part is they can add it to the ‘My Pauket’ collection and be reminded of the coupon regularly
Conclusion :
Pauket as a coupon engine will empower businesses to run their own coupon campaign and own the customer journey.
Our B2B coupon eco-system enables you to track insights based on the source, create targeted campaigns, manage customer relationships, and access a comprehensive dashboard to monitor redemptions and activation. It’s your all-in-one solution for optimizing your restaurant’s marketing efforts
